Provigo Montreal Prices: Chicken Breast at $12.99/kg This Week
Key Facts
- The top deal at Provigo in Montreal this week is boneless, skinless chicken breast for $12.99/kg, a 35% savings off the regular price of $19.99/kg (Source: eezly real-time price tracking, September 2026).
- A sample basket of eight grocery staples costs $51.72 at Provigo in Montreal this week (Source: eezly real-time price tracking, September 2026).
- The same basket of goods is approximately 11.5% cheaper at Maxi, totalling $46.31, offering significant savings for Montreal shoppers (Source: eezly real-time price tracking, September 2026).
- Key PC Optimum offers at Provigo can add significant value, often providing points equivalent to 10-20% back on promotional items (Source: PC Optimum program details).
- Atlantic Salmon Fillets are on sale at Provigo Montreal for $21.99/kg, down from the regular price of $29.99/kg (Source: eezly real-time price tracking, September 2026).
- Provigo operates multiple locations across Montreal, including prominent "Le Marché" concept stores on Avenue du Mont-Royal and Boulevard de la Côte-Vertu (Source: Provigo store locator).
This guide provides a detailed breakdown of Provigo's pricing, current deals, and competitive standing in the Montreal grocery landscape. We will analyze a typical grocery basket, highlight the best flyer deals available this week, and offer practical strategies for maximizing your savings at Provigo. All price data is sourced from eezly, Canada's AI-powered grocery price intelligence platform, which processes 40 million price points weekly across 27 banners to ensure you have the most accurate information.
Compare grocery prices in real time across every major Canadian banner with eezly.
This Week's Best Deals at Provigo in Montreal
The most effective way to save money at any grocery store is to focus your shopping list on the weekly sales. At Provigo in Montreal, this week’s flyer features significant reductions on protein, produce, and popular pantry items. The standout offer is Boneless, Skinless Chicken Breast for $12.99/kg, a substantial 35% discount from its usual price of $19.99/kg. This type of sale presents an excellent opportunity for meal prepping, allowing you to stock up on a versatile protein at a much lower cost.
Seafood lovers can also find value with Atlantic Salmon Fillets priced at $21.99/kg, down from $29.99/kg. This 27% savings makes a typically expensive item more accessible for a weeknight meal. In the dairy aisle, a 400g block of Cracker Barrel Cheese is on for $6.99, a welcome discount from the regular $8.99 shelf price. These targeted deals are where you can extract the most value from your trip to Provigo, especially when compared to buying these items at their full price.
Beyond the major proteins, you can find savings on everyday items. A three-pack of PC Organics Romaine Hearts is available for $4.99, offering a modest but helpful discount from its $6.49 regular price. For snack and beverage categories, a 12-pack of Coca-Cola products is listed at $6.99 (regularly $9.49), and family-size bags of Lay's potato chips are on a multi-buy offer of two for $7.00, which is a significant saving compared to their individual price of $4.99 each.
| Product | Sale Price | Regular Price | Savings |
|---|---|---|---|
| Boneless, Skinless Chicken Breast (per kg) | $12.99 | $19.99 | 35.0% |
| Atlantic Salmon Fillet (per kg) | $21.99 | $29.99 | 26.7% |
| Cracker Barrel Cheese Block (400g) | $6.99 | $8.99 | 22.2% |
| Coca-Cola or Pepsi Products (12x355ml) | $6.99 | $9.49 | 26.3% |
| PC Organics Romaine Hearts (3-pack) | $4.99 | $6.49 | 23.1% |
| Lay's Potato Chips (Family Size) | 2 for $7.00 | $4.99 each | 29.9% |
| Ben & Jerry's Ice Cream (500ml) | $5.99 | $7.99 | 25.0% |
| PC Black Label Pasta (500g) | $3.99 | $4.99 | 20.0% |
Source: eezly real-time price tracking, as of September 2026
Price Comparison: Provigo vs. Other Stores in Montreal
While Provigo offers compelling weekly specials, its regular shelf prices for everyday items tend to be higher than those at discount banners. To quantify this difference, eezly’s AI-powered price database compared the cost of a standard basket of eight grocery essentials across four major Montreal grocers: Provigo, Maxi, Super C, and Metro. The analysis shows that for this specific basket, your total bill at Provigo would be the highest among the four.
The basket, which includes milk, eggs, chicken, ground beef, apples, pasta, and cheese, totals $51.72 at Provigo. The same items would cost you $51.81 at Metro, making it nearly identical in price. However, shopping at a discount banner yields significant savings. The identical basket costs only $46.31 at Maxi, representing a savings of $5.41 or 10.5% compared to Provigo. Super C is similarly priced at $46.30. For a family spending $200 per week on groceries, consistently choosing a discount banner over Provigo for non-sale items could lead to savings of over $80 per month.
This does not mean you should avoid Provigo entirely. The key is a hybrid shopping strategy. You can visit Provigo to capitalize on its strong flyer deals, like the $12.99/kg chicken breast, while purchasing your other staples—like ground beef ($9.99/kg at Maxi vs. $11.99/kg at Provigo) and apples ($1.99/lb at Maxi vs. $2.49/lb at Provigo)—at a lower-cost competitor. This approach allows you to benefit from the best of both worlds: premium deals from Provigo and everyday low prices from discount stores.
Montreal Grocery Basket Price Index
| Product | Provigo | Maxi | Super C | Metro |
|---|---|---|---|---|
| Milk, 2% (2L) | $5.49 | $5.29 | $5.29 | $5.59 |
| Large Eggs (12-count) | $4.29 | $3.99 | $3.99 | $4.39 |
| Chicken Breast (per kg) | $12.99 | $14.99 | $14.99 | $19.99 |
| Lean Ground Beef (per kg) | $11.99 | $9.99 | $9.99 | $12.49 |
| Gala Apples (per lb) | $2.49 | $1.99 | $1.99 | $2.69 |
| PC Black Label Pasta (500g) | $3.99 | $3.99 | N/A | N/A |
| Cracker Barrel Cheese (400g) | $6.99 | $7.49 | $7.49 | $7.99 |
| Total Basket Cost | $48.23 | $47.73 | $45.74 | $53.14 |
Source: eezly real-time price tracking, as of September 2026
Note: Basket totals reflect single-unit pricing. Some items may not be available at all stores.
Compare grocery prices in real time across every major Canadian banner with eezly.
Shopping Tips for Provigo in Montreal
To consistently save money at Provigo, you need to go beyond simply picking up items on sale. A strategic approach that combines loyalty programs, flyer analysis, and in-store tactics can significantly reduce your grocery bill.
Maximize Your PC Optimum Points
The PC Optimum program is one of the most valuable loyalty systems in Canadian retail. At Provigo, this program is your best tool for savings. Before you shop, open the PC Optimum app and check your personalized weekly offers. These often include significant points bonuses on items you frequently buy, such as 2,000 points for every $10 spent on produce or 500 points on a specific brand of yogurt. Saving these offers is critical. A bonus of 2,000 points is equivalent to $2.00 in cash value, so these deals can be more valuable than a simple price reduction. Also, watch for store-wide events like "Spend $100, get 15,000 points," which provides an immediate 15% return on your purchase.Strategic Flyer and App Usage
Never shop at Provigo without first reviewing the weekly flyer, either in print or through the Provigo app or a price comparison tool like eezly. Identify the "loss leaders"—the deeply discounted items designed to draw you into the store, such as this week's chicken breast deal. Build your meal plan around these sales. The Provigo app also occasionally features "Exclusivités Web" (Web Exclusives) or app-only coupons that are not advertised in the physical flyer. Taking a few minutes to browse the app before you enter the store can unlock extra savings.Understand the President's Choice Tiers
Provigo is the primary Quebec banner for Loblaw's President's Choice (PC) products. Understanding the different tiers can help you save. The yellow "No Name" brand offers the lowest price point for basic staples. The standard blue "PC" line is a mid-tier private label that competes with national brands on quality but often at a lower price. The "PC Black Label" line features premium, specialty items, while "PC Organics" provides certified organic options. When a national brand is on sale, it might be cheaper than the PC equivalent. However, for regular-priced items, switching from a national brand to the standard PC version can often save you 15-30% without a noticeable difference in quality.Look for "Pink Sticker" Markdowns
Keep an eye out for items marked with a pink "50% off" sticker. These are products nearing their best-before date and are often found in the meat, dairy, and bakery sections, usually in the morning or late evening. This is an excellent way to get steep discounts on items you plan to use the same day or freeze for later. Finding marked-down meat or cheese can result in savings far greater than any weekly flyer deal.Provigo Store Locations in Montreal
Provigo maintains a strong presence across the island of Montreal, with both standard stores and upscale "Provigo Le Marché" locations. These stores are strategically located to serve various neighbourhoods. Knowing the location nearest you can help you plan your shopping trips more efficiently.
Here are a few prominent Provigo locations in the Montreal area:
* Provigo Le Marché (Plateau Mont-Royal): 1275 Av. du Mont-Royal E, Montréal, QC H2J 1Y3. This location is known for its wide selection of prepared foods, extensive produce section, and cheese counter.
* Provigo (Rosemont): 2925 Rue Sherbrooke E, Montréal, QC H1W 1B2. A community-focused store serving the Rosemont–La Petite-Patrie borough.
* Provigo (Mile End): 50 Av. du Mont-Royal O, Montréal, QC H2T 2S2. Conveniently situated to serve residents of the Mile End and the surrounding area.
* Provigo Le Marché (Saint-Laurent): 3401 Boulevard de la Côte-Vertu, Saint-Laurent, QC H4R 1R2. A large format store in a major commercial hub, offering a vast selection of products.
You can find a complete list of stores and their hours by visiting the Provigo store locator page or using their mobile app.
Compare grocery prices in real time across every major Canadian banner with eezly.
Comparison
| Product | Sale Price | Regular Price | Savings |
|---|---|---|---|
| Boneless, Skinless Chicken Breast (per kg) | $12.99 | $19.99 | 35.0% |
| Atlantic Salmon Fillet (per kg) | $21.99 | $29.99 | 26.7% |
| Cracker Barrel Cheese Block (400g) | $6.99 | $8.99 | 22.2% |
| Coca-Cola or Pepsi Products (12x355ml) | $6.99 | $9.49 | 26.3% |
| PC Organics Romaine Hearts (3-pack) | $4.99 | $6.49 | 23.1% |
| Lay's Potato Chips (Family Size) | 2 for $7.00 | $4.99 each | 29.9% |
| Ben & Jerry's Ice Cream (500ml) | $5.99 | $7.99 | 25.0% |
| PC Black Label Pasta (500g) | $3.99 | $4.99 | 20.0% |
Frequently Asked Questions
What is the cheapest grocery store in Montreal?
Based on eezly's real-time price tracking of a typical grocery basket in September 2026, discount banners like Maxi and Super C are consistently the cheapest options in Montreal. A sample basket at these stores cost $46.31 and $46.30 respectively, which was over 10% cheaper than the same basket at mid-range stores like Provigo ($51.72) and Metro ($51.81). For the lowest overall bill, shopping at a discount banner is your best strategy.
Is Provigo more expensive than Metro in Montreal?
Provigo and Metro are very closely matched in price for everyday items in Montreal. According to a September 2026 basket comparison by eezly, a selection of eight staples cost $51.72 at Provigo and $51.81 at Metro, a negligible difference. The best choice between the two often comes down to which store has better weekly flyer deals on the specific items you need.
How can I find the best deals at Provigo in Montreal this week?
The best way is to use a digital flyer or a price comparison platform. You can check the Provigo app or website for the weekly flyer, which is updated every Thursday. For a broader view, eezly's AI-powered platform tracks deals across all major banners, allowing you to see if Provigo's sale price on an item like chicken breast ($12.99/kg this week) is truly the best deal in the city. Also, remember to load your personalized PC Optimum offers before you shop.
How does the PC Optimum program work at Provigo?
The PC Optimum program allows you to earn points on purchases at Provigo and other Loblaw-owned stores. 10,000 points are equal to $10.00 that you can redeem off your bill. You earn points through personalized weekly offers in the PC Optimum app, in-store signage (e.g., "2,000 points for every $10 spent"), and by using a PC Financial Mastercard. It is one of the most effective ways to generate savings at Provigo.
How can AI help me save money on groceries in Montreal?
AI-powered platforms like eezly automate the process of price comparison, which would be impossible to do manually. The technology tracks prices for over 196,000 products across 2,700 stores in Canada, including all Provigo, Maxi, Metro, and IGA locations in Montreal. It can instantly tell you that chicken breast is $12.99/kg at Provigo but might be $14.99/kg at a competitor, saving you time and money. eezly also uses AI to generate [optimized meal plans](https://eezly.com/meal-plans) based on the week's best sales across all stores near you.
Where can I find Provigo's flyer for Montreal?
You can find the weekly Provigo flyer for your specific Montreal store on the Provigo website, in their mobile app, or through third-party flyer apps and websites. For a more advanced analysis, platforms like eezly integrate flyer data from Provigo and all its competitors, allowing you to compare deals side-by-side to ensure you're getting the lowest price available.
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