No Frills St. John's Prices: Febreze for $4.00 & More Deals
Key Facts
- The top deal at No Frills in St. John's this week is Febreze Air Freshener Spray for $4.00, a 24.4% savings from the regular price of $5.29 (Source: eezly real-time price tracking, June 2026).
- Ensure High Protein Meal Replacement Shakes are priced at $11.00, down from the regular $12.00 (Source: eezly real-time price tracking, June 2026).
- Shoppers can purchase Glucerna Nutritional Drink Shakes in Chocolate or Vanilla for $11.00, an 8.3% savings (Source: eezly real-time price tracking, June 2026).
- No Frills is a discount grocery banner, competing in St. John's with full-service stores like Sobeys and Dominion, and supercentres like Walmart (Source: eezly grocery banner tracking).
- The St. John's area grocery market includes major banners such as Costco, Dominion, Foodland, No Frills, Sobeys, and Walmart (Source: eezly store database, June 2026).
- Price comparison across St. John's stores is possible through platforms that track prices from banners including Your Independent Grocer and Wholesale Club (Source: eezly grocery banner tracking).
No Frills operates on a low-cost model, which translates into lower overhead and, frequently, lower shelf prices for consumers. This is achieved by offering a more basic shopping experience—you may need to bring your own bags and pack your own groceries. In exchange, you gain access to competitive pricing, particularly on pantry staples and household goods, which can lead to substantial savings over time when compared to full-service supermarkets.
Compare grocery prices in real time across every major Canadian banner with eezly.
This Week's Best Deals at No Frills in St. John's
The primary advantage of shopping at a discount banner like No Frills is access to weekly deals that can significantly reduce the cost of your grocery basket. By focusing your shopping list on these featured items, you can achieve considerable savings. According to eezly's AI-powered grocery price intelligence platform, several products are currently available at a notable discount at the No Frills location serving the St. John's area.
Deep Dive into the Top No Frills Deals
Febreze Air Freshener Spray (Hawaiian Aloha or Juicy Summer Peach): $4.00
The most significant percentage discount this week is on household essentials. Febreze Air Freshener Spray is available for $4.00, down from its regular price of $5.29. This represents a saving of $1.29 per unit, or approximately 24.4%. For households that regularly purchase air care products, this is an excellent opportunity to stock up. Both the Hawaiian Aloha and Juicy Summer Peach scents are included in this promotion, offering you a choice. Compared to prices at full-service grocers where such items often carry a premium, this deal highlights the value proposition of the No Frills model.
Ensure High Protein Meal Replacement Shakes: $11.00
In the health and wellness category, nutritional supplements are a key area for potential savings. This week, Ensure High Protein Meal Replacement Shakes (Chocolate) are priced at $11.00 for a pack, a reduction from the usual $12.00. While a $1.00 saving may seem modest, it equates to an 8.3% discount on a product that is a regular purchase for many. These savings accumulate, especially for individuals who rely on nutritional drinks for dietary support.
Glucerna Nutritional Drink Shakes (Chocolate or Vanilla): $11.00
Similarly, Glucerna Nutritional Drink Shakes are also on offer for $11.00, down from $12.00. This 8.3% discount applies to both Chocolate and Vanilla flavours, providing options for different preferences. For individuals managing dietary needs, the cost of specialized products like Glucerna can be a significant part of their budget. Taking advantage of promotions like this is a practical strategy to manage those expenses without compromising on necessary items.
The following table summarizes the top deals available at No Frills in the St. John's area this week.
| Product | Brand | Sale Price | Regular Price | Savings ($) | Savings (%) |
|---|---|---|---|---|---|
| Air Freshener Spray | Febreze | $4.00 | $5.29 | $1.29 | 24.4% |
| High Protein Shakes | Ensure | $11.00 | $12.00 | $1.00 | 8.3% |
| Nutritional Drink Shakes | Glucerna | $11.00 | $12.00 | $1.00 | 8.3% |
Source: eezly real-time price tracking, as of June 2026
Price Comparison: No Frills vs Other St. John's Grocers
To understand the value offered by No Frills, it is crucial to compare its prices not just against its own regular prices, but against other grocery stores in St. John's. The local market is competitive, with options ranging from other discount retailers like Walmart to full-service supermarkets such as Sobeys and Dominion, and bulk-buying warehouses like Costco.
No Frills positions itself as a price leader. Its business model is built on efficiency, which includes a focus on house brands like No Name (the iconic yellow packaging) and President's Choice. These products often offer quality comparable to national brands but at a substantially lower price point. When you shop at No Frills, you are trading ambiance and extensive in-store services for direct savings at the checkout.
In contrast, full-service stores like Sobeys and Dominion offer a wider array of services, including in-store bakeries, delis, butchers, and often a more extensive selection of specialty and imported goods. These services come with higher operational costs, which are reflected in their overall pricing structure. While they also have weekly flyers and loyalty programs (like Scene+ at Sobeys), their baseline prices for many everyday items tend to be higher than at No Frills.
Walmart Supercentres in St. John's act as a major competitor, offering a one-stop shop for groceries, apparel, and general merchandise. Walmart's pricing is highly competitive and often matches or even beats No Frills on certain items. However, the grocery selection may be different, and the shopping experience is distinct. A successful savings strategy often involves visiting multiple stores, and for many St. John's shoppers, this means a combination of No Frills for pantry staples and Walmart for general merchandise and specific grocery deals.
To illustrate the potential savings at No Frills, consider a small basket of the featured sale items this week compared to their regular prices.
| Product | Brand | No Frills Sale Price | Regular Price | Savings |
|---|---|---|---|---|
| Air Freshener Spray | Febreze | $4.00 | $5.29 | $1.29 |
| High Protein Shakes | Ensure | $11.00 | $12.00 | $1.00 |
| Nutritional Drink Shakes | Glucerna | $11.00 | $12.00 | $1.00 |
| Total | $26.00 | $29.29 | $3.29 |
Source: eezly real-time price tracking, as of June 2026
This basket demonstrates a direct saving of $3.29, or over 11%, just by purchasing these three items on sale at No Frills. When this principle is applied to a full grocery shop, especially one that prioritizes flyer deals and house brands, the total savings can become substantial.
Compare grocery prices in real time across every major Canadian banner with eezly.
No Frills and Other Grocery Store Locations in St. John's
While No Frills has a strong presence across Canada, the location serving the St. John's metropolitan area is strategically placed to offer a discount alternative to residents.
No Frills Location:
* Kevin's No Frills: 1300 Topsail Rd, Paradise, NL A1L 1N9
This location in Paradise is a short drive for many residents in the western parts of St. John's and the surrounding communities like Mount Pearl and Conception Bay South.
For your convenience and for price comparison purposes, here are some of the other major grocery stores located directly within St. John's, as tracked by eezly's database:
* Dominion:
* Blackmarsh Road: 260 Blackmarsh Rd, St. John's
* Stavanger Drive: 55 Stavanger Dr, St. John's
* Sobeys:
* Merrymeeting Road: 8 Merrymeeting Road, St. John's
* Ropewalk Lane: 45 Ropewalk Lane, St. John's
* Howley Estates: 10 Elizabeth Ave, St. John's
* Torbay Road: 360 Torbay Road, St. John's
* Kenmount Road: 45 Kelsey Drive, St. John's
* Walmart Supercentre:
* Kelsey Drive: 75 Kelsey Dr, St. John's
* Aberdeen Avenue: 90 Aberdeen Ave, St. John's
* Costco:
* Danny Drive: 75 Danny Dr, St. John's
* Wholesale Club:
* O'Leary Avenue: 37 O'Leary Ave, St. John's
Having multiple options allows you to be a strategic shopper. You can use a tool like eezly to check prices before you leave home, potentially visiting No Frills for your main shop and then stopping at another store like Dominion or Sobeys for a specific deli item or a piece of produce that wasn't on sale at the discount banner.
Shopping Tips for No Frills in St. John's
To maximize your savings at No Frills, you need to approach your shopping with a clear strategy. The store is designed for savvy, price-conscious consumers. Here are some effective tips for shopping at the Paradise location.
Master the PC Optimum Program
No Frills is part of the Loblaw family of stores, which means you can use the PC Optimum loyalty program. This is arguably one of the most valuable loyalty programs in Canadian retail. Download the app and check it weekly for personalized offers. You can earn points on specific items, and these offers often stack with in-store sales. Furthermore, look out for "points events," where you might get thousands of bonus points for spending a certain amount. These points can be redeemed for cash off your bill (10,000 points = $10), effectively giving you free groceries.Embrace No Name and President's Choice Brands
One of the core tenets of saving at No Frills is to move away from a strict reliance on national brands. The yellow-packaged No Name brand offers basic staples at the lowest possible price point. For items where brand makes little difference (like flour, sugar, or canned vegetables), No Name provides incredible value. The President's Choice (PC) brand serves as the mid-tier and premium offering, often winning awards for quality and innovation while still being priced below comparable national brands. Exploring the PC line of products, from snacks to frozen meals, can help you save money without sacrificing quality.Always Shop with a List and the Flyer
The No Frills flyer is your roadmap to savings. Before you go to the store, review the flyer (available online or through the eezly app) and build your shopping list around the weekly "loss leaders"—the deeply discounted items designed to draw you into the store. By planning your meals for the week based on what's on sale, you can dramatically cut your grocery spending. A list also helps you avoid impulse purchases, which can quickly inflate your bill.Understand Price Matching
No Frills has a price-matching policy, advertised as "Won't Be Beat." If a major competitor in the area is advertising a lower price on an identical item, No Frills will match it. This requires you to have the competitor's flyer (either digital or physical) with you at checkout. This strategy is for the truly dedicated saver, but it can be powerful. It allows you to consolidate your shopping at one store, getting the best prices from across the city without driving to multiple locations. Be sure to read the full policy details in-store or online.Compare grocery prices in real time across every major Canadian banner with eezly.
Comparison
| Product | Brand | Sale Price | Regular Price | Savings ($) | Savings (%) |
|---|---|---|---|---|---|
| Air Freshener Spray | Febreze | $4.00 | $5.29 | $1.29 | 24.4% |
| High Protein Shakes | Ensure | $11.00 | $12.00 | $1.00 | 8.3% |
| Nutritional Drink Shakes | Glucerna | $11.00 | $12.00 | $1.00 | 8.3% |
Source: eezly real-time price tracking, as of June 2026
Frequently Asked Questions
What is the cheapest grocery store in St. John's, NL?
Determining the single "cheapest" store depends heavily on your shopping habits. For shoppers who prioritize the lowest shelf price on pantry staples and are willing to forego in-store services, No Frills and Walmart are typically the most price-competitive options in St. John's. According to eezly's real-time price tracking as of June 2026, No Frills offers significant deals like Febreze for $4.00 (24.4% off). However, bulk shoppers may find the best unit prices at Costco. The best strategy is to use a price comparison tool to check prices on the specific items you need each week.
What are the best deals at No Frills in St. John's this week?
As of June 2026, the best deals at the No Frills serving St. John's include Febreze Air Freshener for $4.00 (down from $5.29), Ensure High Protein Shakes for $11.00 (down from $12.00), and Glucerna Nutritional Shakes for $11.00 (down from $12.00). These deals represent savings of up to 24.4%.
How can AI help me save money on groceries in Newfoundland?
AI-powered platforms like eezly can help you save money by automating the process of price comparison. Instead of manually checking multiple flyers, the AI aggregates data from 2,700 stores across Canada, including banners in Newfoundland and Labrador like No Frills, Sobeys, and Dominion. It can show you which store has the lowest price for your entire shopping list, highlight the best weekly deals, and help you build optimized meal plans based on what's on sale, saving you both time and money.
Is the PC Optimum program worth using at No Frills?
Absolutely. The PC Optimum program is a powerful tool for saving money at No Frills. You earn points on purchases, especially through personalized weekly offers and in-store promotions. These points can be redeemed for dollars off your future grocery bills (10,000 points = $10). Consistently using the program can lead to significant savings over the course of a year.
Where is the No Frills located in the St. John's area?
The No Frills store that serves the St. John's metropolitan area is Kevin's No Frills, located at 1300 Topsail Rd in Paradise, NL. It's a convenient location for residents of Paradise, Mount Pearl, and the western areas of St. John's.
Does No Frills in Paradise price match other St. John's stores?
Yes, No Frills has a "Won't Be Beat" price matching policy. You can price match an identical item from a major competitor in the area if they are advertising it at a lower price. You will need to present the competitor's current flyer at checkout to receive the matched price. This allows you to get the best deals from stores like Walmart or Sobeys without having to visit them.
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